Cairo : A K F.

alamirkamalfarag.com site launched a campaign under the title of "Arabic-line is a life ", in cooperation with the Grand Line artist Mustafa Danasoury, to raise awareness of the aesthetics of calligraphy.

Amani Yassin, the supervisor of the site, in a statement yesterday Said that "the campaign aims to spread calligraphy, as a traditional art, and revitalization in the headlines, whether in the streets, or houses, or utility bills, or programs cast and TV series, and others  ... to add a touch of aesthetic Eastern Arab that we miss now. "

She added, "The campaign also aims to adhere the manifestations of the remaining calligraphy that remain in some of the old facilities as post offices, and addresses of companies, banners, railway stations, and to replacing it with computer  electronic lines that seem like having no life."

Yassin also explained, that "the objectives of the campaign also to encourage designers, visual artists and others, to employ the Egyptian line in the creative and aesthetic business, and paintings imaginatively". And to spread public behaviors, and the dissemination of the beautiful values like Quranic verses, and proverbs. "

She also demonstrated that : " the awareness campaign aimed at the design of 50 paintings from the creations of the great line artist Mustafa Danasoury, and disseminated widely over the Internet, and social networking sites, and in a second phase to print selected models to be distributed for free in the targeted places such as schools, universities, seminars and other" .

alamirkamalfarag.com website is a non-profit founded by journalist and writer Al Amir Kamal Farag in 2013 in Cairo.

And artist Mustafa Danasoury is a great public figure in Egypt and the Arab world, and his works have been estimated on the number of media and cultural bodies, which is one of the few who combine the beautiful calligraphy and values.